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Discovery: E-Commerce Insights

By Google
Get insights on your e-commerce website, customer flow, and product performance.
Get insights on your e-commerce website, customer flow, and product performance.

Version

v1.0.1

Release Notes

Category

Blocks

SQL Dialects

Google BigQuery

Overview

Install this block for free by importing the project(s) from the GitHub repository linked at the top of the listing.

This block is compatible with Retail API data, and contains visualizations that help you assess and improve your e-commerce website.

Specifically, the visualizations allow you to:

  • Access high level metrics for your e-commerce business (e.g. sales, conversion funnels)
  • Identify best selling and trending products
  • Understand customer flow through the website
  • Break down your overall search performance

To access this block, you need to have product catalog and user event data in BigQuery in the Retail API format. If you are using the Retail API (for Discovery solutions such as Recommendations AI or Retail Search), you can export data in the right format using the Export functionality. Alternatively, you can also use your own data in BigQuery as long as it is in the Retail API format (product catalog and user event)

Note: these dashboards are not intended to assess your Cloud Retail Search performance. The dashboards offer basic metrics. For a more accurate measure of Retail Search performance, please use the Retail Search dashboard available on the Google Cloud Console.

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